Distinctive Healthcare Family of Companies
Effective Date: June 2026
This Consumer Health Data Privacy Policy (“Policy”) supplements Distinctive’s Privacy Policy and applies to Consumer Health Data collected, used, disclosed, and otherwise processed by Distinctive Healthcare, LLC, Distinctive Living, LLC, DR Management Services, LLC, Distinctive Living Development, LLC, and their respective subsidiaries, affiliates, managed communities, development projects, business units, employees, agents, and representatives (collectively, “Distinctive,” “we,” “our,” or “us”).
This Policy is intended to comply with applicable consumer health data privacy laws, including the Washington My Health My Data Act (“MHMDA”), Nevada Consumer Health Data Privacy Law, and other similar laws that may be enacted from time to time.
This Policy applies when you visit our communities, interact with our websites, communicate with us, inquire about our services, become a resident, family member, employee, referral source, vendor, business partner, or otherwise interact with Distinctive.
Consumer Health Data
For purposes of this Policy, “Consumer Health Data” means personal information that is linked or reasonably linkable to an individual and identifies that individual’s past, present, or future physical or mental health status.
Consumer Health Data may include:
- Individual health conditions, treatments, diseases, or diagnoses
- Social, psychological, behavioral, and medical interventions
- Health-related surgeries or procedures
- Diagnostic testing and treatment information
- Medication information
- Vital signs, symptoms, bodily functions, and measurements
- Reproductive or sexual health information
- Gender-affirming care information where applicable
- Biometric information
- Genetic information
- Information identifying an individual seeking healthcare or senior living services
- Precise location information associated with seeking healthcare services
- Information derived, inferred, or extrapolated from other information that may indicate health status
Consumer Health Data does not include information excluded by applicable law, including information protected under HIPAA, publicly available information, de-identified information, or aggregated information.
Consumer Health Data We Collect
Depending upon the services requested, provided, or discussed, Distinctive may collect the following categories of Consumer Health Data:
Resident and Prospective Resident Information
- Health assessments
- Wellness evaluations
- Functional assessments
- Care needs assessments
- Health histories
- Medical conditions
- Diagnoses
- Medication information
- Mobility information
- Nutritional information
- Physician and provider information
Clinical and Wellness Information
- Vital signs
- Care plans
- Therapy information
- Hospital discharge information
- Home health information
- Hospice information
- Wellness program participation
- Safety and risk assessments
Information Related to Individuals Seeking Services
- Inquiry information
- Referral information
- Tour information
- Move-in assessments
- Eligibility evaluations
- Healthcare service needs
Information Derived from Other Sources
Distinctive may create inferences or operational insights from information provided to us to better understand resident needs, service preferences, care requirements, and operational improvements.
Sources of Consumer Health Data
We may collect Consumer Health Data from:
- Residents
- Prospective residents
- Family members
- Guardians
- Legal representatives
- Healthcare providers
- Physicians
- Hospitals
- Rehabilitation facilities
- Home health agencies
- Hospice providers
- Referral agencies
- Government agencies
- Third-party service providers
- Marketing and lead-generation providers
- Social media platforms
- Website interactions
- Business partners
- Other lawful sources
How We Use Consumer Health Data
Distinctive may collect, use, process, and disclose Consumer Health Data for purposes including:
Providing Services
- Evaluating care needs
- Coordinating resident services
- Facilitating admissions and move-ins
- Supporting resident wellness
- Providing customer service
- Communicating with residents and families
Operating Our Communities
- Quality assurance
- Resident safety
- Risk management
- Operational planning
- Training and education
- Service delivery
Legal and Regulatory Compliance
- Compliance with federal, state, and local laws
- Licensing requirements
- Regulatory reporting
- Audits and investigations
- Fraud prevention
- Legal proceedings
Business Operations
- Analytics and reporting
- Operational improvements
- Market research
- Service enhancements
- Technology and systems management
Marketing and Communications
Where permitted by law:
- Responding to inquiries
- Providing information regarding services
- Educational programming
- Community events
- Marketing communications
How We Share Consumer Health Data
Distinctive does not sell Consumer Health Data.
We may share Consumer Health Data when necessary to:
Provide Services
- Physicians
- Healthcare providers
- Hospitals
- Pharmacies
- Therapy providers
- Home health providers
- Hospice providers
- Other authorized care providers
Operate Our Business
- Technology vendors
- Software providers
- Professional advisors
- Insurance providers
- Auditors
- Consultants
- Business service providers
Comply with Legal Requirements
- Government agencies
- Regulatory authorities
- Courts
- Law enforcement agencies
- Parties involved in legal proceedings
Corporate Transactions
Consumer Health Data may be transferred as part of:
- Mergers
- Acquisitions
- Reorganizations
- Financing transactions
- Asset sales
- Other corporate transactions
States Covered by This Policy
Distinctive operates communities, development projects, and business operations across multiple jurisdictions throughout the United States.
This Policy is intended to comply with applicable consumer health data privacy laws, including those enacted in:
- New Jersey
- Florida
- Georgia
- Tennessee
- Louisiana
- Ohio
- Kentucky
- Montana
- Pennsylvania
- Washington
- Nevada
and any other jurisdiction where Distinctive operates or where applicable law requires consumer health data protections.
Where state-specific laws provide additional rights or protections, Distinctive will comply with those requirements.
Your Consumer Health Data Rights
Depending upon your state of residence and applicable law, you may have the right to:
- Confirm whether we collect Consumer Health Data about you
- Access Consumer Health Data we maintain about you
- Receive a copy of your Consumer Health Data
- Request correction of inaccurate information
- Request deletion of Consumer Health Data, subject to legal and regulatory requirements
- Withdraw consent where applicable
- Request information regarding categories of third parties with whom data has been shared
- Appeal certain privacy-related decisions
- Be free from unlawful discrimination for exercising privacy rights
Washington Consumer Rights
If you are a Washington resident, you may have additional rights under the Washington My Health My Data Act, including:
- Confirming whether Distinctive is collecting, sharing, or selling Consumer Health Data
- Accessing Consumer Health Data maintained by Distinctive
- Receiving a list of third parties with whom Consumer Health Data has been shared
- Withdrawing consent where applicable
- Requesting deletion of Consumer Health Data
- Appealing privacy-related decisions
Nevada Consumer Rights
If you are a Nevada resident, you may have additional rights under Nevada Consumer Health Data Privacy laws, including rights related to access, deletion, correction, and consent withdrawal.
Exercising Your Rights
To submit a privacy request, please contact us using the information below.
To protect your privacy and security, Distinctive may require verification of your identity prior to processing requests.
Authorized representatives may be required to provide documentation demonstrating authority to act on behalf of another individual.
Data Security
Distinctive maintains administrative, technical, and physical safeguards designed to protect Consumer Health Data from unauthorized access, disclosure, alteration, misuse, or destruction.
While no security program can eliminate all risks, we continuously evaluate and improve our safeguards to protect information entrusted to us.
HIPAA
Certain health information maintained by Distinctive may be governed by the Health Insurance Portability and Accountability Act (“HIPAA”) and other healthcare privacy laws.
Where applicable, separate HIPAA notices and privacy practices may apply.
Nothing in this Policy is intended to limit Distinctive’s obligations under HIPAA or other applicable healthcare privacy laws.
Changes to this Policy
We may modify this Consumer Health Data Privacy Policy from time to time. Any updates will be posted on our website and become effective upon posting unless otherwise required by law.
Contact Us
If you have questions regarding this Consumer Health Data Privacy Policy, your privacy rights, or Distinctive’s information handling practices, please contact us:
Distinctive Healthcare Family of Companies
Attn: General Counsel
Distinctive Support Center
1 West Main Street
Freehold, New Jersey 07728
Email: compliance@distinctive-liv.com
Website: www.distinctive-liv.com
Covered Entities
This Policy applies to:
- Distinctive Healthcare, LLC
- Distinctive Living, LLC
- DR Management Services, LLC
- Distinctive Living Development, LLC
- Any affiliated entities, subsidiaries, managed communities, ownership structures, development projects, home care operations, consulting operations, or business units operated, managed, controlled, or affiliated with the foregoing entities.
Our People Make Us Distinctive.